From L. Hahne
In this ad there is a feisty looking young woman, around 18-24 years old, lying on the floor
with her head facing forward and looking at the camera. She has blonde hair cut into a bob with
short bangs, as was popular at the time. You cannot see the rest of her body due to it being made
into a tiger-skin rug spread out on the floor. A dapper- looking young man wearing a white
button- down shirt, a black tie, black dress shoes, and Mr. Leggs slacks is standing over the
tiger-rug woman with his foot placed on her head. The picture is cut off at the man’s mid torso to
allow the focus to stay on the pants and the woman. The man’s pose is that of a victorious hunter
who has successfully taken down his prey. The text helps to validate this idea by saying,
“Though she was a tiger lady, our hero didn’t have to fire a shot to floor her. After one look at his
Mr. Leggs slacks, she was ready to have him walk all over her.” In large, bold letters right under
the picture are the words “It’s nice to have a girl around the house.” This statement makes it
seem as though the woman is merely a decoration, not a valued member of the man’s life.
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