Before you begin identifying the target demographic, examine the product. What is the ad selling? Who is the designer? After you have conducted your research (e.g. about the product), let's discuss who the target demographic is. What does the visual image suggest? What do you see here?

Men

Sweaty men

Woman laying down or a woman who is being forced down?

Clothes

Jeans

A black dress

Heels

Look at how the men are positioned. What is about to happen? What does the woman's position suggest to you? Is she being held down or is it her own free will? Look at her face and the way her body is positioned.